What is Cheez-It? The Snack that Defines Flavor

What is Cheez-It? The Snack that Defines Flavor - Cheese Origin

Welcome to the flavorful world of Cheez-It, a snack that has been delighting taste buds for generations. This iconic cheese cracker, produced by the Kellogg Company, is more than just a snack; it’s a crunchy, cheesy experience that leaves you yearning for more.

In this post, we will dive into the captivating journey of Cheez-It, exploring its origins, what makes it so irresistibly tasty, and why it continues to hold a special place in our pantries and hearts. We’ll reveal the secret behind its distinctive taste – the 100% real cheese baked into every square cracker, carefully aged to perfection.

Whether you’re a long-time Cheez-It fan, a curious snack enthusiast, or someone simply interested in the stories behind popular brands, this exploration of Cheez-It promises to be as engaging as the snack itself.

Get ready to crunch into the history, production process, and unique taste of Cheez-It. Prepare your palate for a flavor adventure!

Quick Facts About Cheez-It

Fact CategoryInformation
ManufacturerKellogg Company
Type of SnackCheese cracker
Main Ingredient100% Real Cheese
Flavors AvailableOriginal, White Cheddar, Cheddar Jack, Grooves, Duoz and more
Dietary InformationContains wheat, milk, and soy ingredients
AvailabilityWidely available in grocery stores, supermarkets, and online

What is Cheez-It?

What is Cheez-It?

Cheez-It is a popular brand of cheese cracker produced by the Kellogg Company.

First introduced in 1921, Cheez-It crackers are square-shaped and made from wheat flour, vegetable oil, cheese made with skim milk, salt, and spices. They are known for their distinct sharp cheddar flavor, which comes from the use of real cheese in the recipe.

Cheez-It offers a variety of flavors beyond the original, including White Cheddar, Cheddar Jack, and Hot & Spicy, among others. They also produce different product lines such as Cheez-It Grooves, Cheez-It Snap’d, and Cheez-It Duoz, which combine two flavors in one box.

These crackers are often enjoyed as a stand-alone snack, but they can also be used in recipes or as a crunchy addition to soups and salads.

Why Does Cheez-It Taste So Good?

The taste of Cheez-It crackers is a combination of several factors that make them a beloved snack for many. The primary reason behind their deliciousness is the use of 100% real cheese, which gives them their distinctive sharp cheddar flavor.

The process of making Cheez-It involves aging the cheese for a considerable amount of time to intensify the flavor. The unique baking process also plays a crucial role in achieving the desired texture and taste.

Another factor contributing to the taste is the variety of flavors available. From Original to White Cheddar to Hot & Spicy, each flavor has its unique taste profile, catering to different taste buds.

The truth is, that the addictive quality of Cheez-Its might be attributed to the balance of fat, salt, and carbohydrates, which stimulates the brain’s pleasure center and keeps us craving more.

Cheez-It Tasting Notes

Why Does Cheez-It Taste So Good?
  • Appearance: The crackers are small, square-shaped, with a light orange color. They have a hole in the middle and are lightly dusted with salt.
  • Texture: Cheez-Its have a firm and crunchy texture. They are not too thick or thin, striking a balance that gives them a satisfying crunch without being overly hard.
  • Aroma: Upon opening the box, you’re greeted with a strong, pleasant cheesy aroma. There’s also a hint of toasted wheat from the crackers themselves.
  • Taste: The first thing you notice when biting into a Cheez-It is the sharp cheddar flavor, which is both tangy and salty. This is followed by the taste of the cracker itself, which has a slightly toasted, buttery flavor.
  • Aftertaste: The aftertaste of a Cheez-It cracker is predominantly cheese, with a lingering saltiness.
  • Pairing Suggestions: Cheez-It crackers pair well with a variety of beverages and dips. They can be enjoyed with soft drinks, beer, or wine. For dips, they work well with salsa, guacamole, or cream-based dips. They are also great on their own as a standalone snack.

What Are The Ingredients in Cheez-It?

  1. Enriched Flour: This is the primary ingredient in Cheez-Its. The flour is enriched with vitamins like niacin, reduced iron, vitamin B1 (thiamin mononitrate), vitamin B2 (riboflavin), and folic acid.
  2. Vegetable Oil: Specifically, soybean oil is used in the making of Cheez-Its. TBHQ, an antioxidant, is added to the oil for freshness.
  3. Cheese: Made with skim milk, this gives Cheez-Its their distinctive cheese flavor.
  4. Salt: Used for seasoning and preservation.
  5. Paprika: This spice adds a smoky flavor and a rich color to the crackers.
  6. Yeast: Yeast helps the dough rise during the baking process.
  7. Paprika Extract: Used as a natural colorant.
  8. Soy Lecithin: An emulsifier that helps keep the oil and other ingredients from separating.
  9. Dextrose: A type of sugar that adds a hint of sweetness, used in the Extra Toasty variant.
1OriginalThe classic, timeless flavor that started it all. Made with 100% real cheese
2White CheddarA variant with a milder, creamier cheese flavor
3Extra ToastyThe same beloved original flavor, but baked longer for extra crispiness and a slightly burnt taste
4Cheddar JackA perfect blend of cheddar and Monterey Jack cheeses
5Hot & SpicyAdds a kick of spice to the classic cheddar flavor
6Pepper JackOffers a spicy twist with the addition of Monterey Jack cheese and jalapeño peppers
7Grooves Zesty Cheddar RanchDeep flavor grooves packed with zesty cheddar and cool ranch flavors
8Duoz Sharp Cheddar and ParmesanA combination of sharp cheddar and parmesan in one box

Is Cheez-It a Healthy Snack?

Is Cheez-It a Healthy Snack?

Cheez-It crackers, like most processed snacks, should be eaten in moderation. They are not considered a particularly healthy snack due to their high calorie, fat, and sodium content.

However, it’s worth noting that Cheez-It crackers are made with 100% real cheese and can be relatively low in calories compared to other snacks. They also offer whole-grain versions, which can be a better choice for those looking for a slightly healthier option.

While Cheez-Its can be enjoyed as part of a balanced diet, they shouldn’t be the go-to snack for those seeking a healthy lifestyle or trying to lose weight. Always remember to check the nutritional facts and eat them in moderation.

Original Cheez-It Nutrition Facts

Nutrition FactServing Size: 27 crackers (30g)
Total Fat8g
Saturated Fat2g
Trans Fat0g
Polyunsaturated Fat4g
Monounsaturated Fat2g
Total Carbohydrates17g
Dietary Fiber<1g
Vitamin D0mcg
Please note that the % Daily Values are based on a 2,000-calorie diet. Your daily values may be higher or lower depending on your calorie needs.

Homemade Cheez-Its Recipe: How to Make Your Own Cheez-Its

Homemade Cheez-Its Recipe: How to Make Your Own Cheez-Its

Essential Ingredients:

  • 8 ounces sharp cheddar cheese
  • 1 cup all-purpose flour
  • 4 tablespoons unsalted butter, cut into small pieces
  • ¾ teaspoon salt
  • 1 large egg

Unique Equipment Needed:

  • Food processor: for blending the ingredients smoothly.
  • Rolling pin: for rolling out the dough evenly.
  • Square cookie cutter or pizza cutter: for cutting perfect square Cheez-Its.
  • Baking sheet and parchment paper: for baking the crackers.

You can source these ingredients from your local grocery store or online retailers like Amazon.


  1. Preheat your oven to 350 degrees Fahrenheit (175 degrees Celsius).
  2. Grate the cheddar cheese and place it in a food processor along with the flour, butter, and salt.
  3. Pulse the ingredients together until the mixture resembles coarse sand.
  4. Add the egg and continue to pulse until the dough comes together.
  5. Turn the dough onto a lightly floured surface and roll it out until it’s about 1/8-inch thick.
  6. Use a square cookie cutter or pizza cutter to cut the dough into 1-inch squares. If you want them to look like traditional Cheez-Its, use a straw to punch a hole in the center of each square.
  7. Arrange the squares on a baking sheet lined with parchment paper, leaving a little space between each cracker.
  8. Bake for around 15 minutes, or until the crackers are puffed up and golden brown. For extra crispiness, you can leave them in the oven for an extra minute or two, but keep a close eye on them to prevent burning.
  9. Let the crackers cool on the baking sheet. They will become even more crispy as they cool.

Modifications and Flavor Variations:

  • Use different types of cheese like Gouda, Colby, or Monterey Jack for a flavor twist.
  • Add spices such as garlic powder, onion powder, or paprika to the dough for extra flavor.

Serving and Storage Suggestions:

Serve these homemade Cheez-Its as a snack with your favorite dip or as a crunchy addition to a soup or salad. Store them in an airtight container at room temperature. They should stay fresh and crispy for up to a week.

For longer storage, you can freeze the baked and cooled crackers in a zip-top bag. Just reheat them in the oven at 300 degrees Fahrenheit until they’re crispy again.

Enjoy your delicious, homemade Cheez-Its!

What Pairs Well With Cheez-Its?

What Pairs Well With Cheez-Its?

Food that goes well with Cheez-Its:

CategoryFood PairingDescription
DessertIce Cream SundaesA sweet and salty combination where Cheez-Its are mixed in ice cream sundaes.
Side DishBroccoli-SouffleA savory dish where Cheez-Its provide a crispy topping to a broccoli souffle.
Main CourseBaked ChickenCheez-Its are used as a flavorful crust for baked chicken.
SnackParmesan Ranch Snack MixA snack mix that includes Cheez-Its, seasoned with Parmesan and ranch.
AppetizerGorgonzola Cheese StrawsCheez-Its could be used in place of puff pastry for a cheesy, crispy appetizer.
Comfort FoodMacaroni and CheeseCheez-Its are added for a satisfying crunch in this comfort food classic.
Fried FoodFried Cheese SticksCheez-Its are used as the breading for fried cheese sticks.
Spread PairingCream CheeseThe tangy flavor of cream cheese pairs well with the salty, cheesy flavor of Cheez-Its.
Sweet TreatCheesecake BitesCheez-Its are used as the base for these sweet and salty cheesecake bites.
Meat DishCheez-ItMeatballsCheez-Its are used in place of breadcrumbs for extra flavor and texture in meatballs.

Beverage that goes well with Cheez-Its:

Beverage PairingDescription
Sparkling WineThe bubbles and acidity of sparkling wine can cut through the rich, cheesy flavor of Cheez-Its.
RoséThe light, fruity notes of rosé pair well with the salty, savory flavor of white cheddar Cheez-Its.
House WineA versatile pairing, house wine can complement the robust flavor of Cheez-Its.
Cheez-It Inspired CocktailsSome mixologists have taken the challenge to create cocktails inspired by the cheesy, salty flavor of Cheez-Its.

The Fascinating History of Cheez-Its: An Iconic American Snack

Old Cheez-it By Sunshine

Cheez-Its, a household name in the snack world, has a rich and fascinating history that spans over a century. The journey of this iconic snack began when Weston Green founded the Green & Green Company in Dayton, Ohio, back in 1907.

However, it was not until 1921 that the world got its first taste of Cheez-Its. The original Cheez-It logo was filed, and the baked crackers were released to the public on March 31, 1921, marking the beginning of an era.

The secret behind the delectable flavor of Cheez-Its lies in their key ingredient – 100% real cheese. In 1986, Cheez-It revealed to the world how they had been making their crackers so delicious. The brand’s commitment to using real cheese has been a significant contributor to its enduring appeal and popularity.

The development process of Cheez-Its has evolved significantly over the years, reflecting the changing tastes and preferences of consumers. The brand has continuously innovated, introducing new flavor profiles to cater to a wider audience. The original recipe has also seen changes, with the brand continuously working to enhance the taste and texture of the snack.

The influence of American culture on Cheez-Its is evident. The snack has become synonymous with casual snacking, road trips, and game nights – quintessential American pastimes. The brand has managed to embed itself into the fabric of American life, becoming more than just a snack food.

Over the years, Cheez-It has also seen changes in packaging and branding. From the initial simple design to the vibrant red boxes we see today, the evolution of Cheez-It packaging reflects the brand’s growth. The brand’s logo and packaging have always conveyed its core values of quality, authenticity, and fun.

Cheez-Its have also played a significant role during key historical events. For example, the company that started Cheez-Its was involved in production during World War I. While the details are not specified, this shows how the brand has been intertwined with history.

Today, Cheez-Its continues to be a favorite snack across the world. The brand’s commitment to quality, combined with its ability to innovate and adapt, has ensured its enduring popularity. Whether you prefer the original flavor or one of the many varieties available today, there’s no denying the irresistible charm of Cheez-Its.

In conclusion, Cheez-Its are more than just a snack – they’re a piece of American history.

The journey of Cheez-Its from a simple cheese cracker to an iconic snack is a testament to the brand’s innovation, quality, and understanding of consumer tastes. As we look forward to what lies ahead, one thing is certain – Cheez-Its will continue to delight snack lovers for generations to come.

Frequently Asked Questions

1. Does Cheez-It use real cheese?

Yes, Cheez-It uses real cheese in its crackers. The brand prides itself on using 100% real cheese in their products. This includes the popular Original flavor, which is made with real cheddar cheese.

2. Who is the owner of Cheez-It?

The owner of Cheez-It is the Kellogg Company. This ownership came through its Sunshine Biscuits division. The brand has changed hands a few times in its history. It was initially owned by the Green & Green Company, which was later acquired by Sunshine Foods. Eventually, the Kellogg Company took over, continuing to manufacture this popular cheese cracker under the Sunshine Biscuits division.

3. Is Cheez-It cheese pizza discontinued?

Yes, the Cheez-It Cheese Pizza flavor has been discontinued. This was confirmed by Cheez-It via a tweet on March 13, 2023. The cheese pizza and cheeseburger flavors were both discontinued, much to the disappointment of fans.

4. What was the old name for Cheez-Its?

The Cheez-It crackers were introduced to the market on March 31, 1921, by Green & Green Company. They were initially marketed as a “baked rarebit.”

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